Stone Brewing Berlin is announcing its 2016 Beer Release Schedule, which includes the fact that the brewery will be packaging its Berlin-brewed year-round beers exclusively in kegs and…aluminum cans. The brewery, known for its bold and creative beers, will take a similarly innovative approach to packaging, putting the quality of its beers and environmental responsibility at the forefront of its European brewing operations.
“Experts today feel that cans are better for beer. Period,” says Greg Koch, Stone Brewing CEO & co-founder. “At the heart of our business is a dedication to fresh, high-quality beer and cans are the ideal packaging for preserving the unique, bold flavors we work so hard to achieve. Additionally, research shows clearly that cans offer incredible benefits in terms of sustainability and we are confident they will be the smartest decision in reducing our carbon and environmental footprint.”
Stone is the ninth-largest craft brewer in the United States according to the US Brewers Association, which defines craft breweries as small, independent brewers who use traditional or innovative ingredients.1 The company honors creativity, innovation and quality by brewing beers with incredible flavor profiles and taking measures to ensure that fans experience the beer fresh and as it was intended. This includes refrigerated distribution and “enjoy by” dates indicated clearly on packaging.
Aluminum cans were thoughtfully selected as the packaging of choice for @StoneBerlin:
- Cans maintain the quality of the beer – Cans optimize the protection of flavor. They have an absolute barrier to oxygen and are the only individual packaging with an absolute barrier to light,2 preventing “stale” and “skunky” off-flavors.
- Modern aluminum cans have zero impact on flavor – One misconception about the quality of beer stored in cans is that aluminum migration can take place and result in a metal-tasting beer. Modern industry standards in can production prevents any aluminum reaction with the beer.
- Cans are lightweight and essentially unbreakable – They’re the easy choice when on the go at camping spots, the beach, hiking trails, parks, sporting events and more.
Stone Brewing is known for being one of the most environmentally committed breweries in the US. The same environmental philosophy will be applied to the company’s new operation in Berlin, Germany. This includes state of the art energy recovery system of our new brew house, which is expected to save 32 percent in thermal energy and 23 percent in water consumption during the brewing process.
Stone Brewing will release five year-round beers in 2016, all of which will be brewed on the new Berlin 100-hectoliter brewhouse. The beers packaged in aluminum cans that will be distributed throughout Europe are:
Stone IPA – This is the iconic West Coast-style IPA that launched a generation of hop fanatics.
Stone Ruination Double IPA – “A liquid poem to the glory of the hop.” The first full-time brewed and bottled West Coast-style double IPA on the planet.
Arrogant Bastard Ale – This is an aggressive beer. You probably won’t like it. It’s quite doubtful that you have the taste or sophistication to be able to appreciate an ale of this quality and depth.
Stone Cali-Belgique IPA – Southern California meets Belgium. Our hoppy, citrusy IPA becomes more rounded thanks to a special Belgian yeast strain. Tropical fruit with hints of bubblegum and spiciness complement the clean bitterness.
Stone Go To IPA – A vibrant hop-bursted session IPA that delivers all the fruity, piney character of a much bigger IPA.
Additional limited releases and specialties from Stone San Diego will also be available throughout Europe. A full release schedule can be found online at berlin.stonebrewing.com/die-stone-berlin-bierpremieren-2016-im-uberblick.
Upon completion of the brewery, visitors will be welcome to experience Stone’s brewing style, environmental approach and organic-focused destination restaurant, Stone World Bistro & Gardens – Berlin.
“I’ve heard it said that Berlin is paved in broken glass and bottle caps. We hope no one minds that we won’t be able to contribute to that particular element of Berlin culture,” Koch said with a laugh.